Point of Purchase Displays
The biggest benefit of point-of-purchase displays is they can help catch a customer’s attention. Visual merchandising is key to any successful marketing strategy. Many shoppers skim aisles in search of a product to choose from the many options on the shelves. Product packaging is often too small to convince customers to buy something. In retail, one of the most effective ways to catch the eye of the consumer is to get your products off the shelves and into high-traffic areas.
Whether it’s a new product or highlighting your existing product line, our customized point-of-purchase retail displays are the perfect solution to ensure your products stand out from the rest.
There are many ways to showcase your products. Our in-house design team can help you create a display to fit your needs. There are many types of display designs.
Counter Displays
A retail display unit near the checkout area or placed on a counter, table, or sales stand will showcase products and encourage impulse purchases. Counter displays can be a great way to get a shopper’s attention and increase sales without taking up too much space.
Dump Bins and Baskets
Dump bins are open-top baskets to display and encourage shoppers to buy multiple items at a time. Open baskets placed in high-traffic areas near the end of gondolas or walkways encourage impulse buying.
Floor Displays and Lane Blockers
Point-of-purchase displays in front of the aisle shelf where the promoted products are stocked draw the customer’s attention making it easy to find products. This type of display can be used in various ways, including new products, or seasonal promotions. Floor displays can be permanent or temporary knock-down units. To change customer traffic and buying habits, lane blocker display racks are used.
End caps
You will find these point-of-purchase displays at the end of the aisle where two back-to-back shelves sit. End caps provide product placement flexibility. Shoppers can see the goods on display without moving down the aisle.
Magazine and Brochure
Magazine displays and brochure holders can be placed as permanent floor or counter displays. Wall-mounted displays help save space in tight areas. The uses are endless with the ability to be attached to end caps, and free-standing displays near checkout areas or lane blockers to move customer traffic.
Spinner Racks, Peg Board, Power wing, and Shelf Extenders
There are endless ways to use these types of displays. They can be counter or floor units. Permanent or temporary knock-down units. Power wing displays or sidekick displays hang on permanent fixtures or end cap displays. Pegboard displays use a board with holes to display items by inserting hooks and pegs into the holes.
Our Goal
We want you to succeed in selling your product. Our designers and CAD artists translate your ideas into plans on paper. We have all the necessary equipment to fabricate what you need to get your product into the hands of customers.
What do we make?
We specialize in food and beverage service items (lids, straws, condiments, syrups, and such) in convenience stores. Part of our business is developing point-of-purchase displays for grocery, chain, drug, and convenience stores to display such products as chips, jerky, candy, chewing gum, spices, bottles, publications, and products available in pouches—just about anything. We provide wire and metal fabrication, fulfillment center, OEM component manufacturing.
Our design team can help you create a custom display or modify something existing. Use our Contact Form or call our Kansas Sales Department.